Dating by the Book

There seems to be a rise in niche or vertical dating sites. The idea is that people can swim in pools of only like-minded or even like-reading material folks. The New York Times recently profiled several new dating sites. The one that caught my eye was Alikewise.com. It's meant to match people up based on their reading lists. Which in theory sounded like fun until I realized that the people who have the most in common with my reading list are other women. In fact, they're in my book club. The dating site does not seem to have an algorithm that matches say a female Wuthering Heights enthusiast with a male Robert Ludlum junkie.

I'm waiting for the likes to read, is athletic, wants a smart woman website...